Blooming from one of Shanghai’s busiest shopping streets, iAPM is a masterpiece in retail design and hosts a myriad of luxury retailers from around the globe. Abuzz was commissioned to design and install a custom hardware solution to compliment the impressive retail project.

Case Study - iAPM Directories Case Study - iAPM Concierge
Name iAPM
Owner Sun Hung Kai Properties
Location Shanghai, China
No. Levels 11
No. Tenants 250+
Directory Type Flint
No. Directories 34
Solutions Wayfinder
Concierge 4

Named after APM shopping centre in Hong Kong (short for time of day AM:PM), iAPM brings a new ‘late night’ shopping experience to the people of Shanghai, with retailers open until midnight. The 'i' stands for international and is representative of the multitude of global brands residing within.

The brief for custom retail directories resulted in stunning stark white monolithic units that compliment the bold interiors. Cool to touch, the finish includes the same material used for kitchen bench tops and is extremely easy to maintain.

Good Design AwardThe project won a Good Design Award and was recognised for it’s innovative design that is practical and functional whilst also maintaining a seamless and contemporary aesthetic.

Case Study - iAPM Directory

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